Ninja’s Take On Games To Play

Amiel Rose Andres - June 21, 2022
Ninja’s Take On Games To Play

Ninja, a Twitch star, offers advice for aspiring streamers who want to pursue a full-time career in this industry, like the 31-year-old American, including what games to play.

Ninja is one of the best right now, therefore there can be no question about his recommendations. Under the gaming nickname Ninja, Richard Tyler Blevins launched his YouTube channel back in 2011. The American first focused his streams primarily on Halo, but then switched to Fortnite.

His channel eventually had a meteoric rise in 2018. Now he’s a fully-fledged brand, not just a popular streamer. He presently has 18.3 million Twitch followers and 23.9 million YouTube subscribers.

The 31-year-old then offered some tips for developing as a full-time streamer based on his considerable expertise. He shared, “When you start off streaming, and you’re trying to build a brand from scratch. It’s important to start with like a smaller game that has a smaller, more tight-knit community. Because in the directory of the game that you’re playing, you’re going to be buried behind, you know millions of people who are streaming Fortnite, or you know the hundreds of thousands of people that are streaming the most popular games at the time. And you can work on building your community, and you’re way more easily discoverable in a smaller game stick around.”

As we’ve already mentioned, Blevins has evolved into more than just a successful streamer. He didn’t become this well-known figure, though, by simply streaming nonstop. He explains what it took for him to reach his current level of success. 

He added; “It’s not just all about streaming and being there, you know, all day, every day. If you want to actually build a brand and get bigger than what Twitch or YouTube can reach. In order to do that, you have to take time and get your name out there and network.” 

He continues by saying that while he was on this mission to establish himself as a brand, it wasn’t just him. Around 30 employees make up his team, and his manager and wife, Jess, is in charge of them. All of them decide which businesses to work with, which partners to collaborate with, or even which interviews to attend.

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